【언더아머 긴팔】- 다주 칸나 월드컵

언더아머 긴팔 - 2024년 실시간 업데이트

케이카 상반기 2030세대 트렌드 분석
상위 5개 판매량서‘준대형’빠져

[케이카 자료]

[헤럴드경제=김지윤 기자] 케이카는 2030세대의 중고차 선호도가‘준대형’에서‘준중형·중형’으로 변했다고 16일 밝혔다.

올 상반기 2030이 가장 많이 구매한 차량은‘현대 아반떼 AD’로 나타났으며‘현대 쏘나타 DN8‘기아 더 뉴 레이‘기아 K5 3세대‘현대 그랜저 IG’가 뒤를 이었다.

지난해 상반기에는‘현대 그랜저 IG‘현대 그랜저 HG‘기아 올 뉴 모닝‘르노코리아 SM6‘제네시스 G80’순으로 많이 판매됐다.

케이카 관계자는 “지난해 상반기에는 상위 5개 차량 중 3개가 준대형 차량이었으나,언더아머 긴팔올해는 상위 5개 차량에 준대형이 없다”며 “경제적이고 실용적인 차량에 대한 선호가 높았다”고 말했다.

신차 대신 중고차를 선택하는 2030세대도 늘었다.상반기 케이카의‘내차사기 홈서비스’의 2030 고객 비중은 전년 동기 대비 약 0.9％ 증가했다.

정인국 케이카 대표는 “경기 침체가 지속되면서 신차 대비 합리적인 가격으로 다양한 가격대의 차량을 구매할 수 있는 2030의 중고차 선호 트렌드는 이어질 것”이라고 말했다.

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